profile

The LinkedIn Lead Lab

Every week, I spend hours studying what's working on LinkedIn. Then, I send you an in-depth email breaking it down so you can (1) copy the most effective tactics and (2) implement upgrades you're not using (so you can increase your lead flow).

Featured Post

How client makes $100k+/mo with < 10k followers

Hello my friend. Long time. It's been a busy couple of months for me at Tribe. Went hard on marketing last October. Went hard on sales in October and November. Doubled my business. Did 12 hour days in November and December to fulfill. Hired an all-star ghostwriter & admin assistant in Jan. Got them trained & up-to-speed. Now, finally, I am back to marketing, sales and continuing to build out systems. In an ideal world, none of those ever stop. But sometimes you've got to separate the wheat...

Are you a founder who doesn't want to spend 5 hours writing tweets or LinkedIn posts every week? Tribe Digital can get you down to 1-2 hours per month while growing your account, email list, and deal flow faster. Learn more Hey! This week, we're taking a look at Sahil Bloom's account. One of the best ways to improve your content on any platform is to find the people who are winning the most and see what they're doing. So let's get into it! Quick highlights: Followers: 704,802 # of posts (last...

Are you a founder who doesn't want to spend 5 hours writing tweets or LinkedIn posts every week? Tribe Digital can get you down to 1-2 hours per month while growing your account, email list, and deal flow faster. Apple to work with us here Hey! This week, we're taking a look at Kyle Poyar's account. One of the best ways to improve your content on any platform is to find the people who are winning the most and see what they're doing. So let's get into it! Quick highlights: Followers: 107,010 #...

Are you a founder who doesn't want to spend 5 hours writing tweets or LinkedIn posts every week? Tribe Digital can get you down to 1-2 hours per month while growing your account, email list, and deal flow faster. Learn more Hey! This week, we're taking a look at Neil Patel's account. One of the best ways to improve your content on any platform is to find the people who are winning the most and see what they're doing. So let's get into it! Quick highlights: Followers: 802,858 # of posts (last...

Are you a founder who doesn't want to spend 5 hours writing tweets or LinkedIn posts every week? Tribe Digital can get you down to 1-2 hours per month while growing your account, email list, and deal flow faster. Learn more Hey! This week, we're taking a look at Leila Hormozi's account. One of the best ways to improve your content on any platform is to find the people who are winning the most and see what they're doing. So let's get into it! Quick highlights: Followers: 376,260 Number of...

Are you a founder who doesn't want to spend 5 hours writing tweets or LinkedIn posts every week? Tribe Digital can get you down to 1-2 hours per month while growing your account, email list, and deal flow faster. Learn more Hey! This week, we're taking a look at Jasmin Alić's LinkedIn account to see what we can learn. One of the best ways to get up-to-speed with a social platform is to find people who are winning and observing what they do. So here we go. Highlights: Followers: 357,645 # of...

In February, one of our clients added over 8,133 LinkedIn followers and collected 4,877 email opt-ins. Here's what the LinkedIn stats looked like if curious: This was not over a quarter. In a single month. And the strategy behind it was simpler than you’d think. We ran viral giveaways. You’ve probably seen these on LinkedIn: the “comment X to get Y” posts. Somebody offers a lead magnet, you drop a comment, and you get it delivered to your inbox. But most people do these wrong. They give away...

Over the past few days, I've been analyzing a unique LinkedIn account. In the early 2010s, this person build a Facebook page with over 200,000 followers. In 2015, they wrote the #1 marketing book on Amazon. Then in 2021, they built an Instagram account to 253,346 followers. They started taking LinkedIn seriously in 2025 and quickly went from 0 -> 10k followers (the leap most struggle to make). And 200-300k impressions weekly 🤯 Those impression levels are what I usually see for 100k+ person...

Hey! Today we're gonna take a look at Caleb Ralston's brand. He's' the "brand" guy. So we'll definitely learn a thing or two today. I did my research so let's start with a few interesting tidbits: He worked with Gary Vaynerchuck Then he helped blow up Alex and Leila Hormozi's personal brands He's now doing his own thing and went viral a few months ago with a 6-hour free course on how to build a brand Let's dig into some specifics: First, take a look at his search results His website shows up...

Hey - Matthew here! Real quick: I'm launching my second cohort of Inbound Sales Ninja next Monday. Click here if you want to be the first to hear about it. Today, I'm digging into a creator's account who you probably know. This guy: Samir from the Colin & Samir show. If you don't know who he is: He's interviewed Tim Ferriss, Mr Beast, Mark Zuckerberg, etc. He's got 1.5M YouTube subscribers 7 figure media business (split between YouTube and email) Assumed 7 figure education business (split...

Hey - Matthew here! Before I dive into today's email, wanted to remind you I'm hosting Inbound Sales Ninja in 2 weeks! It's a live, 4-week cohort teaching you the 80-20 of getting leads from LinkedIn. You can click here to join the VIP waitlist. I posted this on LinkedIn the other day and got some good feedback and opinions. So I'm going to expand on the idea in 3 ways: Fastest-to-slowest advertising methods Most effective to least effective advertising methods My personal sequencing of...